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Occasionally, a whole new category arrives on the marketplace. The Launch of Verizon FiOS was one of these moments. To celebrate this blast in telecommunications, we thought it only fitting to create a whole new language — visually and literally. This was an amazing campaign, an Art Directors dream.

Notable >

Verizon FiOS brandh had a new color palette, which was very liberating for me. I made sure to take full advantage of that.